When it comes to sending parcels, no one likes difficult. Everyone loves simple and easy.
Campaign Creative
Pass The Parcel
case study
#f5eee5
![spruik-invisible-zinc-nature-sunscreen-brand-positioning](https://www.spruik.com/wp-content/uploads/2023/10/spruik-pass-the-parcel-creative-campaign.png)
Pass The Parcel pride themselves on simplicity. They pick up from your door, don’t charge extra for rural delivery and send you free courier bags.
![spruik-invisible-zinc-nature-sunscreen-face-body-photo](https://www.spruik.com/wp-content/uploads/2023/10/spruik-pass-the-parcel-collateral.jpg)
![spruik-invisible-zinc-nature-sunscreen-beauty-photo](https://www.spruik.com/wp-content/uploads/2023/10/spruik-pass-the-parcel-creative.jpg)
<p style="font-weight: 400"><strong>Simplicity is key. </strong></p>
<p style="font-weight: 400">To promote their top-notch, simple to use service we told the story of Kelly, Nick & Jenny – everyday parcel senders who have gotten into a bit of strife. By showing their problematic situations we highlight how Pass The Parcel could have made their parcel sending experience a lot simpler – Pass The Parcel, the definition of ‘Sending Made Simple’.</p>
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![spruik-invisible-zinc-nature-sunscreen-key-photo](https://www.spruik.com/wp-content/uploads/2023/10/spruik-pass-the-parcel-campaign-images.jpg)
![spruik-invisible-zinc-nature-sunscreen-ad](https://www.spruik.com/wp-content/uploads/2023/10/spruik-pass-the-parcel-poster.jpg)
![spruik-invisible-zinc-nature-sunscreen-family-ad](https://www.spruik.com/wp-content/uploads/2023/10/spruik-pass-the-parcel-poster-2.jpg)
![spruik-invisible-zinc-nature-sunscreen-active-photo](https://www.spruik.com/wp-content/uploads/2023/10/spruik-pass-the-parcel-website.jpg)