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With an extremely diverse range of products, services and partners, Industrial Plastic Shapes (IPS) needed a brand that enabled them to present their many different facets as a well thought out, congruent offering to their customers. Where each individual aspect of the business was considered, but they all work in synergy to create a seamless customer journey. With an overarching concept of, “the whole is greater than the sum of its parts”, the line around the logo circumnavigates the individual letters and represents the whole, with the individual elements fitting together to form a square, which is indicative of the plastic sheets IPS work with. With the addition of dynamic design elements, we’ve created an adatable, modern brand, for a modern context.

Brand Strategy

Brand Development

Brand Collateral

Website Design & Development

Marketing Material

Print Production